Setting Up Your Business
- Let’s say you make jewellery—but so do a few million other people. What makes yours different? If one-of-a-kind jewellery (or another product) is your gig, make sure it’s truly original.
- Offer expertise in an area. Even if the product itself isn’t very unique, your expertise might be a strong selling point. If you’re selling a line of skincare products, for example, it helps if you have a degree in a field related to skin health.
- Check into the competition. Figure out what isn’t already being offered, and find a way to fill the hole with your product.
2. Register your business.
Your business needs to be registered according to your state’s laws. Choose an official business name and fill out the appropriate paperwork to make your business official.
- Before you register your business, it can help to have a business plan laid out. Consider your production costs, shipping costs, taxes, and web hosting fees.
- Know the business regulations in your state, and be sure to comply when you get things up and running.
3. Register a domain name.
- Some hosting services are highly structured, allowing you to choose from among different templates to create a website quite easily. Others allow you to do your own programming, giving you greater flexibility.
Creating Your Online Store
1. Create a stylish and functional website.